Mr. S. S. Ray

Academic Background:

• B.Com (Hons.)

• Diploma in Management (With Specialisation in Marketing & Finance)

• Undergone a course in Industrial Management organised by Small Industries Service Institute, Calcutta, Ministry of Industries, Govt. of India

Career Detail (Companies Served)

• M/s. Eagle Pharmaceuticals & Chemicals

• M/s. Bengal Beverages (A unit of Black Diamond Beverages Ltd. Manufacturer of Thumps Up, Limca, etc.)

• M/s. Calcutta Soft Drinks Pvt. Ltd. (Marketing unit of Black Diamond Beverages Ltd., under Coca-Cola India)

• M/s. Farini (Market leader of Bread & Cakes Industry in Eastern Region)

• IFB Agro Industries Ltd. (Authorized Franchisee of Cadbury Schweppes Beverages India Pvt. Ltd. – An Indian Counterpart of Cadbury Schweppes Inc. UK now Coca-Cola)

• Bells Canadian Water (P) Ltd. (An Indo-Canadian joint Venture Project)

• Canadian Crystaline (I) Pvt Ltd.(An Indo Canadian Joint Venture project)

Major Achievements

1) Marketing

• Successful launch of Mazza in Calcutta, Howrah City & other Dist.

• Successful launch of Citra

• Successful launch of 500ml pack of Thumps up and Limca

• Coca-Cola launch in Calcutta & other districts

• Successful Re-Launching & Re-positioning of well known – Farinni Treats

• Launching of Cadbury Schweppes range of Soft Drinks (Crush, Canada Dry, Schweppes Limon & Sports Cola, Tonic Water, Bitter Lemon, and Soda Water)

• Successful re-launch & re-positioning of PRIME Brand Drinking Water

Mr. Sanjib Acharya

Academic Background:

• B.Sc. Phy. (Hons.)

• MBA (Mktg.) from IISWBM, Calcutta

Career Detail (Companies Served) 

• Induss Food Products & Equipment Ltd. (Manufacturers & Marketers of ROLLICK ICE CREAM)

• Vadilal Enterprises Ltd., (Manufacturers & Marketers of Vadilal Ice-Cream)

• Maharshi Ayurveda Corporation Ltd.

Mr. S.S.Ray

Major Achievements

1) Marketing  

• Successful launch of Vadilal range of Ice-Creams in West Bengal & Orissa.

• Successful re-launch and Re-positioning of ROLLICK range of Ice-Creams in West Bengal.